Pilates Studio Analytics & Strategy
You are in the right place for filled classes, happy clients, and thriving brand
Jaclyn Forrester
Owner of Niche Pilates Studio
Richmond, VA
Pilates Studio Success Story
Anfisa [Founder and Analytics Strategist of Bloom Analytics Collective] has been our data analyst for the past three years, and it’s difficult to overstate how essential she is to our studio’s success. She manages weekly attendance reports across all of our services, monitors trends for each of our full-time instructors, and creates detailed graphs that allow us to visualize performance over the course of each month, quarter, and year.
She also tracks sales per shift and membership sales for our Client Experience Team, building clear, organized dashboards that give our leadership team quick insight into performance. These tools have become invaluable—not only for recognizing success but also for identifying when a team member might need additional training or mentorship.
In addition, Anfisa works closely with me on confidential financial reporting. She provides thorough analyses of our monthly profit and loss statements and creates detailed goal vs. actual reports for our services and overall sales. Her attention to detail and ability to present complex data in a clear, actionable way have transformed the way we make business decisions.
Beyond analytics, Anfisa has guided us through software research, onboarding, and implementation for several systems, including our client booking, HR, and PTO platforms. She independently researched each option, presented thoughtful pros, cons, and costs, and once a decision was made, she seamlessly handled setup, training, and ongoing support for the team.
We truly wouldn’t be the same without Anfisa and her expertise. She is an integral part of our team—dedicated, reliable, and an absolute joy to work with. We adore her and couldn’t recommend Bloom Analytics more highly.
If you feel that your studio needs something different, we can create a custom package
Services
Starter
Business Audit
Class fill rate
Membership Health
Intro Offer Conversion
Key Performance Indicators
Most important things to look at every month
Strategy Goals
Long term studio goals
Revenue Mix
Split service categories
Bloom Recommendations
Studio-specific recommendations that improve class fill, retention, and revenue
Growth
Everything in Starter, plus…
Class Profitability
Each type of class
Instructor Performance
Each instructor
Annual Reflection
Yearly, 6 month, and 3 month comparison
Recommended Goals
Suggested monthly goals for your studio
At-Risk Clients
A list of emails/names
Retainer
A mix of Starter and Growth Monthly
Key Performance Indicators
Most important metrics get monthly updates
Quarterly Strategy
Progress review of long term goals
Studio Performance Check-Ins
Marketing Analytics
Up to three marketing channels
Priority Support and Q&A
Three month commitment is required
What Clients Are Saying
Bloom Analytics has provided invaluable insight into our membership retention strategy. The unused credit report has been a game changer in helping us proactively identify members who may be at risk of canceling due to low usage. By clearly organizing members from highest to lowest risk, we’re able to reach out intentionally, support them in getting rebooked, and ultimately retain memberships we likely would have lost otherwise. This insight alone has helped us save multiple memberships each month.
Beyond the data, Anfisa is a true partner as she is responsive, thoughtful, and always willing to dig in to find the best solution. You can genuinely trust that if you ask her for help, she’ll follow through with clarity and care.
Sierra, Client Experience Manager
Studio owners usually think…
“I don’t want to spend a lot of money”
One studio turned a one time project into $72,000 in annual savings, proof that when you understand your numbers, every decision creates more space for growth. That is 5,900% return on their investment.
“I don't know which classes/offerings are the most profitable”
In two weeks, you’ll know what’s working, what’s not, and where to focus next. Most studios earn back their investment within a month.
“I am overwhelmed”
We turn your data into plain language, so you actually understand what’s happening in your business and what to do next. No jargon, just simple insights.